I’m reading a book about creativity.

It’s not that I feel a lack in that department, but sometimes you just want to expose yourself to what you already know.

The book is called ‘Unmistakable: why only is better than best’.

It speaks about authenticity and obsessively following your deepest hunches to create your own voice or platform.

It’s not about best practices, not about doing what other successful and remarkable people have done, but it just highlights men and women who did what they felt like doing, never gave up, and created small and big creative empires.

According to the author, doing this is what leads to being ‘unmistakable’: original, remarkable, recognizable, and impossible to copy or imitate.

Completely unique.

The book could have stopped right after making these statements, but that’s not how we like our books.

So there are hundreds of pages more that state the same thing over and over again, driving home the message.

This is actually very common.

It’s almost as if we’re not capable of seeing and accepting simple truths, and need endless amounts of proof to truly believe them.

I see this in spiritual teachers too, especially in the non-dual realm.

They can tell you that ‘this is all there is and it’s all good!’, look at you triumphantly, and then ramble on for an hour or two.

They claim you don’t exist, just like they don’t exist, and then try to explain what that means (‘explaining just happens’) in a thousand different ways, by talking about people who get it and people who don’t.

They say you need nothing, and write five books about that.

The mind always needs to be convinced, it seems, while the heart can accept stuff just like that, no big deal.

When things touch you on a deeper level (which is not the intellect), they simply strike home and can be seen for their inherent value.

It’s so obvious.

We just know, because we know.

Falling in love doesn’t require scientific validation or big, complicated books that explain what it actually means.

We don’t have to learn to appreciate beauty, or friendship.

And intuition is nothing but the gentle, casual whispering inside that’s mostly overlooked because of the constant, very compelling mental noise we encounter.

Of course, I do this too.

I write about the delicious, glorious simplicity of life, and then try to explain what that means.

I share the miracle of seeing that I have no clue what’s going on, and then add stuff that sounds like I do.

I talk about being the intelligence of life in an apparent human form instead of REALLY being a person, and follow that up with a blog about being fucking pissed off with the world because I don’t feel acknowledged.

Life is obviously pure motion.

And content.

And so we expect our books to be more than one page with one sentence, because we pay for the damn things so they’d better have a lot to say!

Blogs that consist of only one word will be either regarded as being controversial or stupid, or simply ignored.

Until one day, enough people come to the conclusion that this is actually the most powerful, direct, and cleanest way to communicate.

It will have become unmistakable.

(Photo by @tommy_c137, for Unsplash)